Freedom from Alarming Levels of Air Pollution ft. Niravana Being | Pledge | Mask | Safe Breathe

Hello everyone,
Now-a-days, Delhi pollution levels are increasing at a high rate. It is high time that we all should take proper measures to reduce the level of polluted air that we breathe. What measures can we take? We should plant more trees; we should stop burning wastage and other materials outdoors; we should stop usage of firecrackers on occasions and we should stop using plastic. These are the major issues that need immediate attention.
To help in overcoming the alarming levels of air pollution in Delhi, Mr. Jai Dhar Gupta, an alumnus of Wharton School of Business, has founded Nirvana Being (2015). Recently, he launched idMASK for kids as well as adults.


Why Did Mr. Jai started Nirvana Being?
During the launch of Nirvana Being ID Masks (For Sports Persons), Mr. Jai Dhar Gupta, spoke about the incident that led him to work for pollution levels. In 2014, when he was preparing himself for a marathon run then he got sick. When he went to the doctor then he was prescribed to go through few tests. When the test reports came out then he got to know that he has lung infection. This infection made him to find ways to be safe indoors as well as outdoors. So, he came up of the idea to make Masks for breathing safe air.
The products which are launched in Nirvana Being are always tested by him personally for a quite enough time. When he is satisfied with the results then he makes them available for public use. Once, he was satisfied with the results of Nirvana Being idMASK, he launched them at Indian Habitat Centre, New Delhi.


Nirvana Being idMASK
What is idMASK? It is a Sports Pollution Mask for sportspersons. This mask will help the sportspersons to go outdoors and do regular practice while inhaling fresh air. This mask has a filter that makes the air fresh for breathing when the environmental polluted air bypasses through it. Hence, the sportsperson breathes in fresh and safe air.


The Electrostatic Cloud filter present inside the mask captures the pollution particles down to 0.3 micron for easy breathability.


This mask is available in three sizesidMASK2 (Kids), idMASK2 (M) and idMASK2 (L).



idMASK2 has three separate layers that are designed in a manner that they efficiently filter dangerous particles from the air. So, this high-efficiency electrostatic layer filters the particles and helps a sportsperson to breathe fresh air while training.

You can purchase this idMASK2 from Nirvana Being Website (Click Here).

Other Products Available with Nirvana Being
At the launch event, I also got to see the other products available with them. Let's have a look at them below.





I was overwhelmed when I got to know that Mr. Jai has been working on an important cause for the benefit of Delhi people. Thanks to him for working so hard for all of us. Now, we should unite together and spread the word so that we don't have to breathe polluted air in future.

Do let me know your thoughts on this in the comments below. Share this to make people aware of alarming levels of polluted air.

Thank You!
Amrit Kaur (Amy)

Note: This post is a part of The Independence Blog Train hosted by Foodietweeter and Prettylilthingss1 and should not be repurposed, republished or used otherwise. Fashionablefoodz and Prettylilthings are not responsible for any kind of Infringement caused.
I would like to thank Kapila for nominating me. Do check her post here. Further I nominate Preeti Tiwari to do the next post and take this Train ahead.

21 comments :

  1. Quite an innovative product range here. I think most of us need it in our lives especially the mask.

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  2. This mask is like the need of the hour! While all major cities are gasping for fresh air, this product will also help a lot of children and adults who face major problems due to polluted air.

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  3. Great product to save one from the pollution of Delhi but sooner or later India is going to give more cities like Delhi in future. So it is going to be in demand.

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  4. This is really a great need for Delhiites. they have such a great product which I like to try as well.

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  5. Pollution is something we need to think seriously. The increased level of air pollution is causing health issues not for us for the kids too. We all should start using such mask ASAP.

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  6. I liked the thought behind the design of this mask. The other products from this company are also very good and useful.

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  7. This mask looks really innovative. I like that athletes can breathe fresh air while training. I have seen people avoiding marathons due to pollution in the country. This is such a lovely little device that I'm sure people would love to invest in.

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  8. Mumbai is slowly stepping into Drlhi's shoes as far as the pollution levels go, you can't think of passing by Dharavi ever. The fumes irritate your throat and can actually cause much harm. This kinda device is so useguu considering where the world is heading.

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  9. Great initiative to save people from pollution... Must needed product for every city I think

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  10. Great initiative by the brand. Not only in Delhi, pollution level is increasing everywhere. This mask is really helpful for getting rid of that.

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  11. Its good to know that they have mask for kids as well. They have water purifier too!! And peeper spray is something we all should carry for safety purpose.

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  12. Great initiative taken. I simply appreciate your precisely written blog post. Keep up the great work going !

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  13. That's great initiative would definitely help to Delhi People in combating the effect of air pollution

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  14. I love the product ofthe company i’’ specifically interested in mace or pepper spray it’s a must-have in bag now a days

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  15. What an innovative product! Brilliant initiative by the company. And great to know it's beneficial for the sportspeople.

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  16. Not only Delhi but Mumbai needs such devices too. Amazing innovation!! I will surely recommend this to all my contacts.

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  17. I myself avoided marathon many a times because of dust and pollution as I am allergic to dust. This mask sounds quite creative and effective to use.

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  18. the way pollution is increasing every day, we will soon be all wearing these masks all the time. It looks like an effective way to save your lungs .

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  19. Pollution is one of the most common problem of every state . This mask comes very useful and this is such an innovative idea by the brand.

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  20. This seems to be a great solution for Delhi's Pollution. My parents are still there and I was worried for them. Would suggest them this mask

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  21. these look really beneficial. I am sure in another 10 years these products will become a way of life for everyone 0n earth.

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